Private marketplaces
Access premium CTV inventory through deal structures that give buyers control inside their existing DSP workflow.
Talk to a CTV expert ↗PMPs + curated CTV deals
The access you need. The workflow you already use.
Wavefront builds transparent premium CTV deals around your goals and delivers them through your preferred buying path. Senior support is available from the brief through reporting.
Designed around buyers
Flexibility should reduce friction without adding unnecessary layers.
Curated access
Bring together the right inventory, audience and campaign requirements to create a deal tailored to the brief.
Managed execution
When you need hands-on support, experienced Wavefront operators will manage campaign execution at no additional cost.
Questions buyers ask
What is a CTV PMP?
A private marketplace is a controlled programmatic deal that gives approved buyers access to selected CTV inventory using an agreed deal ID and terms.
Which DSPs can receive Wavefront deals?
Wavefront is built to conform to common agency and brand buying workflows. Contact the team with your DSP and campaign requirements so compatibility can be confirmed.
Can Wavefront manage the campaign for us?
Yes. Wavefront supports both deal activation and managed execution, with senior people directly involved throughout the campaign.